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Thursday, October 8 • 1:15pm - 1:45pm
How to Turn your Resource Center into a Lead Gen Machine

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The resource center on your website has the potential to be the most powerful lead generation tool in your arsenal. Unfortunately, most marketers are sacrificing conversion rates, customers and revenue due to a poorly designed and implemented content experience. In this session, you’ll learn the key elements of creating an effective resource centre and how to implement it without the IT department.

avatar for Yoav Schwartz

Yoav Schwartz

CEO, Uberflip
Yoav Schwartz is CEO and co-founder of Uberflip, guiding the strategic vision and direction of the company, ensuring the user experience always delights customers. With over a decade of experience in product development and marketing, he knows what customers want and consistently delivers. Yoav is a unique combination of a creative and analytical thinker, having worked in a variety of industries from commercial flooring to web applications... Read More →

Thursday October 8, 2015 1:15pm - 1:45pm
Jane Mallett Theatre 27 Front St E, Toronto, ON M5E 1B4

Attendees (12)