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Welcome to #InboundCon the most actionable marketing conference in 2015.
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Thursday, October 8 • 2:15pm - 2:45pm
Beyond the Data: 6 Proven Strategies to Increase your PPC Conversions 3-5x

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Paid Search Marketing has evolved tremendously in the past year, and so has the way people are conducting and acting on search engines. Conventional wisdom around conversion rate optimization from even one year ago is simply outgrown. Jaclyn’s keynote will focus on key tactics and strategies to implement game-changing optimizations to your paid search account. Driven by data collected from analyzing over $500m in AdWords spend and industry benchmarks derived across thousands of paid search accounts, take away actionable insights to start increasing your PPC conversions today.

Speakers
avatar for Jaclyn Jordan

Jaclyn Jordan

SEM Manager, WordStream
Jaclyn Jordan is a seasoned paid search strategist, with experience managing over 200 international accounts across more than 25 industries. She is currently a Senior Paid Search Strategist at WordStream dedicated to driving online growth for her client portfolio via paid search. Her past speaking engagements include SMX Advanced 2014 and SMX West 2015. She began her search career in Germany, working to expand a start-up’s online presence to... Read More →


Thursday October 8, 2015 2:15pm - 2:45pm
Jane Mallett Theatre 27 Front St E, Toronto, ON M5E 1B4

Attendees (12)